Bring Your Ideas to Life

That project that really excites you and that will bring you a step closer to where you want to be?

It starts here.

Business Design is using Design Thinking to build the different areas of a business based on customer knowledge and in doing small experiments to de-risk ideas before launch.

We know the name makes you think of aesthetics, but it has nothing to do with it.

Essentially, Business Design guides you to create meaningful products & services that your customers really appreciate.

“The future belongs to those who believe in the beauty of their dreams”

Eleanor Roosevelt 

The Business Design Coaching is done by Teresa, co-founder at Caeli, Product Consultant and senior Business Designer on a mission to create products, services & experiences that allow people to thrive. 

During the coaching we’ll use Business Design techniques to build the different areas of your business based on creating value and serving other humans.

From the value proposition, to your offer, user persona, pricing and sales channel, Teresa will be there to guide you step by step while you bring your dream ideas to life.

Teresa is a seasoned Business Designer who has worked with creatives, entrepreneurs & founders worldwide.

Some of the latest clients include a mindful dating app, a marketplace for underrepresented founders, a mental wellbeing platform, and a lightning design company.

If you are in the art, wellness, or positive-impact spaces, and want to create a business that deeply connects with your customers, the Business Design & Strategy Coaching is for you.

If you want to start your own project and get closer to your dreams, the Business Design & Strategy Coaching is also for you.

"Dispel the sense of self-critique that hems in your wildest dreams, and just go."

Our why:

At Caeli, we are on a mission to contribute to a better world, and we believe that this starts in a slow home.

We also believe that the more fulfilled we are as individuals, the more we can give to others and build a healthier society. You can’t pour from an empty cup, right?

Work plays a big role in our lives and in our fulfilment. Both co-founders at Caeli understand the struggle of having a job that doesn’t feel meaningful (or, in other words, that doesn’t feel like you), so we decided to do something about it, and here it is.